2025
001.DIPTYQUE FOUNDERS LOUNGE
CLIENT
TYPOLOGY
YEAR
Diptyque
Brand activation
2025

Re-imagined a Diptyque store as a time-slip salon. The concept explore blending a contemporary gallery with memories of the founders’ Paris apartment. Originally, the founders welcomed clients upstairs, and their boutique showcased treasures and stories from their travels. The space feels as if the founders themselves are inviting visitors into their home and world, creating an intimate story and experience that reveals the brand’s origins and offers a memorable journey.